Prices for the same brands are often twice as high in Israel as in Europe.
The store has a large selection of clothing and equipment.
Parking is available, but arrangements can be unclear.
I have been using it now for 3 months and it saves me so much research. Reduces the need to call and double check every time.
How did I not know these places existed?! Atly's scoring is a lifesaver, now I can finally find THE spot without wasting time Googling my life away.